Hello, After you've established why consumers should buy your widgets, you'll need to determine which basic marketing strategy will work best for your product. Will you use a push strategy, where you push the product onto the customers with high profile advertising or direct selling? Or, perhaps you'll use a pull strategy, like the luxury car maker Rolls-Royce, where you build a prestigious brand so that customers seek you out. There is no single 'right' strategy for every situation. You need to tailor your plan to your product. Is this right information about Promotional Marketing Example? I have gone through many related sources and also searched on the internet but didn't get the right solution. please help.