Sonstiges » Effective marketing??

Hello,
I want to know about this topic. I read many books,publication. I want to stand in this field. Healthcare video animation. With the latest 3D technology at the forefront of marketing media, healthcare communication strategists use 3D medical animation to make a striking and lasting impact to their audience. Effective marketing today should not only provide product information but must also tap into those emotional qualities that drive customer's decision-making. Is this right information? I didn't get the right solution.
please help.

Any help will be appreciated.
Thank you.